Michelle Pena, Writing Consultant
I, like many of my peers, have found myself regularly distracted by what is posted on various social media platforms. Whether that be the witty quips developed by particularly clever comedians on Twitter or the seemingly flawless lives of influencers and models on Instagram. Like many English majors and lovers of the written word, I actively search for poetry through those social media sites.
This tendency has caused me to not only discover a new area of online distraction but also a new subset of writers and their work. A few such poets are Rupi Kaur, Atticus, and R.M. Drake. Their work exemplifies a newer form of poetry unique to our society’s emerging group of social media writers. This type of writing can be identified by its short and concise messages, which are usually obvious in their intended meanings.
These poets have cultivated a lively and devoted following through their social media accounts, some of which have led to the publication of their varied works. The social acclaim achieved in those instances is by no means unattainable for those interested in this genre. It is simply the application of a formula which many, once unknown, social media “celebrities” have utilized to attract the attention of the general public.
So reader, if you see yourself approaching the prospect of social media publication, there are a few things you must consider. The first being your choice of platform. All websites are not created equal because, dependent on what you want to write and how you are trying to write it, the medium you select is crucial. Some important questions to pose to yourself at this point would be: Are you writing poetry? Is it short? Does it convey a certain aesthetic? If not, would you want it to? If any of your answers to these questions are yes, then you may fair better on Instagram.
The typical audience you will encounter through Instagram will be looking for something to scroll by and enjoy briefly, versus a long descriptively complicated piece. If you are more inclined to write long style poetry, short stories, or sample pieces from a larger work, you may want to take a look at Tumblr. There are entire writing communities devoted to reviewing and responding to various works in any style and genre you might have interest in. Twitter, while not exactly the ideal place to post your writing, is an excellent platform to market your work from other places, using hyperlinks and witty sayings to draw people in.
It sounds easy, when laid out in that manner. Just upload your work, get feedback and notice, and in the blink of an eye, you’ve earned recognition. But in order to have your work seen and recognized by a mass number of people, you will need to catch their attention and acquire their devotion. Identifying the time when your posts will be most effective may seem daunting and exhaustive, but it is relatively easy information to acquire.
After quickly Google searching the best times to post on Instagram, I was able to discover multiple articles that posit what times are best depending on where you and your audience are located. One article published by Later.com, an online Instagram partner, details useful information about time scheduling and operating within the app itself. Another article on Forbes.com, called, “50 Free Ways to Increase your Instagram Followers,” aims to give you exactly what the title implies: advice on things such as what to use as a hashtag and what filter would be most effective for a photo (btw, its Mayfair).
Now the last bit of info important to consider are the pros and cons of participating in online publishing. Notice how I refer to posting your work online as “publishing,” this is because if you post your fully produced poetry online, there is a chance that traditional publishing companies may not consider it. According to Kidlit.com potential publishers want, “new, never-before-seen content,” and putting your entire collection of poems online may ruin any prospect for you to traditionally circulate your work. On the opposite end of this lies the possibility for internet notice and recognition.
By building an online following, the consideration for your writing increases as do your chances of being published. While it could be an amazing opportunity to get feedback and gauge how well your writing does in the public eye, your work might also be stolen or misattributed by others. Also, it is important for you to keep in mind that obtaining literary notice through the internet and otherwise takes time. This span of time is not the judge for how talented you are as a writer; it is simply part of the process of publishing. So, never lose hope that you can establish yourself and your work. It will just take some patience, determination, and the perfect hashtag. 😉 #writeon